Adriano is not just a digital pioneer - he is a doer. As Founder & Consultant at Actviser, he supports leading companies with their digitalization strategies including:
Before that, as co-founder and managing director of advandoo, he built up a successful digital agency that realized complex multichannel projects for clients such as:
His time as Business Unit Head of E-Commerce & PIM at Unic shows: Adriano knows how to manage international projects. From PKZ to Hornbach to Coca-Cola Beverages, Transa, Microspot or Interdiscount and wherever digital excellence was required, he was there.
With Adriano's expertise, we can offer our customers even more targeted added value:
Imagine that your product descriptions write themselves. Your prices automatically adapt to the competition. Your customer journey optimizes itself based on real user behavior.
Adriano has implemented just such solutions at leading e-commerce companies. He knows which AI tools really work and which are just marketing buzzwords. The result? Teams that can focus on strategic tasks instead of working through the same routines every day.
Playing out a product catalog with 1'000'000 items across 15 sales channels without chaos. Adriano knows the challenges of PIM systems at first hand. From automatic image optimization to multilingual product descriptions: he ensures that your product data is not only complete, but also sells. Less manual work, fewer errors, more conversions.
From start-up to scale-up without technical construction sites. Adriano's experience shows: Most companies grow faster than their IT infrastructure. He helps them to choose systems that grow with them right from the start. Modular architectures that can be expanded. APIs that enable new integrations. Cloud solutions that scale automatically. This way, technology remains the accelerator and not the brake.
Adriano understands how complex sales landscapes work. Online, offline, mobile, social commerce - all seamlessly interlinked. He has the experience to create customer experiences that work across all touchpoints.
This means: a customer starts on Instagram, researches on the website and buys in-store. All with perfectly synchronized data.
"Technological progress is also changing the digital services sector," says Adriano about his involvement with wetalkwithyou. "Many providers are still working according to old patterns, even though they are constantly preaching change and transformation to their customers."
That's exactly the point. We don't just preach transformation - we live it. Every day. In every project. With every customer.
With Adriano on the Advisory Board, we are taking the next step: even more innovative. Even more strategic. Even closer to the pulse of the times. His entrepreneurial experience and deep understanding of digital transformation will enrich our strategic direction in the long term.
Because in the end, it's not about the latest technology. It's about what works. What gets results. What really drives our customers' business forward.
